Outreach Programme · Social media creators
Use your voice for the food your followers' children eat.
Farm, food, health, parenting and regional-language creators: help millions of families learn where their food comes from, and help farmers find a better way to grow it. Earn on every verified registration and booking your content brings.
Why creators
Your audience trusts you. Give them something worth that trust.
Most content asks people to buy something. Yours can ask them to look at their plate, and show them a real way to change what is on it.
Who we look for
Six kinds of creators. One story.
Farmer and agri creators
Show farmers the soil test, the protocol and the buyback, in their own language.
Food and recipe creators
Cook with traceable, indexed food and tell the story behind each lot.
Health and fitness creators
Talk about what is on the plate, staying strictly within verified facts.
Parenting creators
Ask the question every parent should ask: what is my child actually eating?
Regional-language creators
Reach the families that national media never reaches.
Village and lifestyle vloggers
Show the movement as it unfolds in real villages and real Kendras.
The deal
What you get, and what we ask.
What you get
- A personal creator code and tracked links
- A monthly creator kit: verified facts, field footage and farmer stories
- Earnings on verified farmer registrations, soil tests and basket pre-bookings
- Field visits to Kendras and farms for real, original content
- Recognition as a Harit Kranti 2.0 creator
What we ask
- Use only the verified facts in your kit
- Never claim that any food cures or prevents disease
- Label every paid post clearly (#ad, #collab), as ASCI's influencer guidelines require
- Show farmers and families with respect in every frame
- Share honest feedback from your audience
Creator levels
Grow on outcomes, not follower count.
Every creator starts at the same place. You move up on the verified outcomes your content produces.
- Level 1
Seed
Your creator code and kit. Earn on every verified outcome from day one.
- Level 2
Grower
Regular creator briefs and invitations to field shoots at Kendras and farms.
- Level 3
Harvest
Paid campaign collaborations with BhoomiSeva for season launches.
- Level 4
Ambassador
The face of Harit Kranti 2.0 for creators in your state.
Stories to start with
Five stories your audience has never heard.
Join as a creator
Make content that changes what India eats.
Send your details on WhatsApp. The creator team replies with your code, your first kit and the outcome-based terms.
- Nothing is stored on this website
- WhatsApp opens with your details; you send it yourself
- Any audience size can start
Next steps